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Fit 2 Practise partnered with Adam Watters Creative to design an intuitive, compliant online learning platform for nurses and midwives completing CPD and professional development training. The project focused on usability, structure, and trust — creating an accessible digital space that supports learners across the UK.
Fit 2 Practise approached Adam Watters Creative with the goal of transforming their educational offering into a structured online course platform. Built with WordPress and LearnDash, the site enables healthcare professionals to enrol, access modules, and track progress effortlessly. The design prioritised simplicity, accessibility, and credibility, aligning with NMC standards and professional audiences.
SEO optimisation and mobile performance ensured strong visibility and learner retention, while Adam provided training so the client could confidently manage courses and updates internally. The end result: a reliable, learner-centred website that balances professionalism with approachability.
Mapped the full learner journey — from course enrolment to completion — ensuring content flow matched user needs and regulatory requirements.
Developed a clean, modern interface reflecting Fit 2 Practise’s mission of supporting professional growth. Integrated LearnDash for course delivery and automation.
Provided hosting, maintenance setup, and full client training. Ensured secure enrolments, smooth payment systems, and ongoing technical support.
The new Fit 2 Practise platform improved accessibility and user confidence, allowing the brand to onboard learners seamlessly and expand its course portfolio.
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