OJ Valeting

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THE CLIENT
OJ Valeting
INDUSTRY
Automotive & Professional Services
PROJECT DURATION
2 Months / ongoing
DELIVERABLES
Website redesign, SEO optimisation, hosting, content support, brand consultancy
REFINING A PREMIUM LOOK

REDESIGNING OJ VALETING’S WEBSITE TO REFLECT THEIR PROFESSIONAL SERVICE.

OJ Valeting partnered with Adam Watters Creative to refresh their digital presence and better showcase the company’s premium car valeting and detailing services. The project aimed to elevate brand perception, improve usability, and generate more high-quality customer enquiries.

THE DESCRIPTION.

OJ VALETING

OJ Valeting approached Adam Watters Creative seeking a complete redesign of their existing WordPress website. The original site lacked structure and did not convey the professionalism or quality of service the brand delivers.
Working closely with the client, we designed a bold, polished new site that reflects the company’s meticulous approach to automotive care. Clean imagery, clear pricing sections, and strong calls-to-action were introduced to convert visitors into bookings. The website was fully optimised for SEO and speed, ensuring it performed as well as it looked.
Beyond design, we also provided guidance on brand positioning, helping the client maintain a consistent look and feel across social media and future marketing materials.

PHASE 1

BRAND & CONTENT STRATEGY.

Reviewed the brand’s tone, photography, and messaging to ensure the new website communicated professionalism and trust.

PHASE 2

WEB DESIGN & DEVELOPMENT.

Created a responsive, high-impact website showcasing OJ Valeting’s services, packages, and results with a clear customer journey.

PHASE 3

SEO & LAUNCH SUPPORT.

Implemented on-page SEO and local optimisation, ensuring the site ranked strongly for valeting and detailing services within the region.

KEY CHALENGES :
OBJECTIVES :

RESULT & IMPACT.

The redesign led to a sharp rise in engagement and enquiries, with customers now viewing OJ Valeting as a high-end, trusted service provider.

Increase in local search visibility.
65%
Growth in online booking enquiries within 2 months.
45%
Improved session duration and reduced bounce rate.
60%

BOOK A FREE STRATEGIC CALL TODAY!

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